Events
May 5, 2025
SWM International Showcases Packaging Innovation at ABRE Packaging Congress 2025
SWM International participated in the 21st edition of the ABRE Packaging and Consumption Congress, held on April 9–10 at the Vila dos Ipês venue in São Paulo. Organized by the Brazilian Packaging Association (ABRE), the congress stands as one of the most influential packaging events in Latin America, bringing together thought leaders, industry pioneers, and sustainability advocates.
This year’s congress explored the evolving dynamics of sustainability, innovation, and cross-sector collaboration, with a strong emphasis on actionable strategies that align with the future of responsible packaging. SWM International was honored to be among the leading voices contributing to this dialogue.
Spotlight on Fiber-Based Packaging Innovation
At our booth, we presented a range of packaging solutions, showcasing our expertise in lightweight paper for packaging. Our portfolio included papers with oil and grease resistance, various wrapping papers, and our innovations in translucent, breathable, and noiseless papers for overwrapping. These cutting-edge solutions illustrate our commitment to responding to evolving market needs with products that offer both functionality and sustainability.
Additionally, we highlighted our ongoing investments in the packaging sector, with a clear focus on driving innovation and fostering partnerships. Our commitment to thinking big while packing light underscores our dedication to advancing sustainable packaging solutions.
Collaboration Across Teams and Borders
Our presence at ABRE 2025 was made possible through the strong collaboration of our local SWM Brazil team and our global packaging experts. Together, we worked on delivering a booth that reflected our innovation-driven approach and our ability to meet market demands with precision and creativity.
Driving Forward Together
Events like the ABRE Congress are an essential part of how we connect with the packaging community, exchange ideas, and stay in step with the challenges and trends shaping the future of the industry. Our team of local experts is always ready for joint developments, ensuring that we can provide tailored solutions for our customers. These efforts also reinforce the strong collaboration that drive our collective ambition to deliver excellence in everything we do.
