Our mission is to support your transition towards new offers bringing a positive impact on society.
Our service offering provides expertise, support, and fit-for-purpose components needed for a fast and secure go-to-market.
We help the tobacco industry safely and successfully launch Heated Tobacco Product (HTP) solutions by providing expert services and high-quality components. Make the HTP leap in less than 18 months!
The report introduces a number of considerations that newcomers to this arena should keep in mind if they want to build a successful business case, from initial choices about the heating device or system, consumable (stick-like or other format) and blend to decisions about branding and prior art.